Charity of the Year
We’ve redefined how event organisers pick and engage with charity partners, creating tailored opportunities that help charities of all sizes grow their fundraising impact.
How Charity of the Year can help...
Standout Charity Partnerships
We connect charities with event organisers to create meaningful partnerships that go beyond places—maximising visibility, engagement, and fundraising opportunities.
Added Value for Charities
From branded kit and race village spots to donation options and social media inclusion, we ensure charities get the tools to succeed.
Opportunities for Every Charity
Whether you’re a local charity or a national name, we work with you to identify what will make the partnership a success and maximise results.
How It Works
Get more fundraisers
Gain access to event places and secure a prominent spot in the race village to engage participants and promote your cause effectively.
Kit and Incentives
We provide free branded kit and donation prompts during registration, making it easier for supporters to donate and represent your charity.
Reach New Runners
Leverage the event to recruit own-place runners, ensuring you expand your supporter base and maximise fundraising opportunities.
Collaborative, Tailored Support
We work with charities and event organisers to understand what works—delivering partnerships that are impactful, rewarding, and mutually beneficial.